AI Models Spark Uproar in Fashion Industry

AI Models Spark Uproar in Fashion Industry
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TechNews
4 Views August 3, 2025 Source

Summary

  • Vogue's use of AI-generated models is causing controversy.
  • Commercial models feel threatened by AI's perceived perfection and cost-effectiveness.
  • Brands are increasingly using AI for content creation due to lower costs.
  • Concerns exist about 'artificial diversity' and its impact on human models.

Overall Sentiment: 🔴 Negative

AI Explanation

The article discusses the controversy surrounding Vogue's use of AI-generated models, highlighting that the debate extends beyond fashion. Commercial model Sarah Murray expresses dismay at AI models, citing their perceived perfection and the competitive disadvantage they pose. The piece references Levi's use of AI models from Lalaland.ai for 'diverse' advertising, which drew criticism for offering 'artificial diversity' in an industry criticized for its past lack of inclusivity. The core issue is the economic advantage of AI, as brands can generate content more cheaply, raising concerns about its impact on human models and the authenticity of diversity efforts.

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